Indian economy is on a boom and the market is on a continuous trail of expansion. With the market gaining grounds Indian advertising has every reason to celebrate. Businesses are looking up to advertising as a tool to cash in on lucrative business opportunities. Growth in business has lead to a consecutive boom in the advertising industry as well. After completing the project here get summary which are stated as bellows. Here we can say that people like more funny and creative kind of advertisement. Emotional advertisements are more effective than rational. So, companies are more focusing on emotional advertisement compare to rational advertisement. People like to see advertisement on television than compare to other medium of an advertisement. Because of an advertisement people shift from one product to another product, so here we can say that an advertisement can affect sells.
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